The Disney Way

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Named a Fortune magazine “Best Book of the Year” in 1999, The Disney Way has taught thousands around the world how to put Disney's 10 basic management principles to work in any company. Fully updated and featuring all-new success stories from companies of every size and in every sector, The Disney Way, Second Edition, analyzes how Mike Eisner “lost the pixie dust” and how Disney's new CEO, Bob Iger, has reawakened that “sleeping princess of a company” by using Walt's legend as his compass.

Subject Business
Packing Weight 0.5 kg
ISBN 9780070659210
Author Bill Capodagli & Lynn Jackson
Publisher Tata Mcgraw Hill
Language English
Book Format Paper Back

Categories: Leadership & Strategy Business & Management Advertising & Branding Economics & Law Motivational & Training

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