50 ways to make google love your website

This easy to follow guide explains not only how Google actually sifts the billions of pages of information its index contains, but shows you how you can improve the performance of your own website in Google's search results, giving specific and detailed instructions about the sort of priority issues you need to address.

SKU9781905211258
50 ways to make google love your website

Overview

Google is now a dominant force on the Internet, guiding millions of searches and online purchases everyday. Understanding how it works and how to make the most of it is therefore essential to anyone building or running a website, whether for business or as a hobby. This easy to follow guide explains not only how Google actually sifts the billions of pages of information its index contains, but shows you how you can improve the performance of your own website in Google's search results, giving specific and detailed instructions about the sort of priority issues you need to address.

50 Ways to Make Google Love Your Website will teach you how to:

  • Use Google to help you understand how people search for the sort of things you are offering.
  • Create a website that your customers will quickly find in Google.
  • Make your website irresistible to links from other sites
  • Help Google understand what your site is about
  • Think like Google and win more traffic.

Praise for 50 Ways to Make Google Love Your Website:

“Read this book again and again. It will help you win on Google.”
Simon Murdoch, internet investor and former MD of Amazon UK

“This book is a must read.”
Adrian Land, Director of SEO, Hotels.com

“Whenever we work with Steve and his team, our visits from Google just grow and grow.”
Lelia Ferro, Editor 4beauty, Channel4.com

“If you sell online, you need this book. It’s not just for big business”
Paul Hines, Dettagli menswear retailer, Tarporley, Cheshire.

“The combination of myth-busting explanations and practical advice sets this book apart in what is a complex but critical area of online marketing”
Ashley Friedlein, CEO Econsultancy.com

“I’m making this book compulsory reading for every member of the team.”
Chris Thurling, Managing Director, 3Sixty full service digital marketing agency, Bristol

“Every self-respecting online professional will read this book.”
Thomas Power, Chairman, Ecademy

“A commendably readable journey through the complexities and processes of gaining Google’s favor.”
Rand Fishkin, CEO, SEOmoz

“Absolutely invaluable — required reading for Google experts and novices alike.”
Andrew Rosenheim, writer and former Managing Director, Penguin Press

“Steve knows more about Google than anyone I know.”
Julian Richer, Entrepreneur and Chairman, Richer Sounds PLC

 

Features

Selling Rights
Indian Sub-Continent Only
Packing Weight
0.5 kg
ISBN
9781905211260
Author
Steve Johnston & Liam McGee
Publisher
RANDOM HOUSE
Language
English
Page count
235
Book Format
Paper Back
Rs.360
Rs.399
9781905211258

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