The book is packed with keen insights into their business thinking processes and planning techniques...
A classic of management literature…
Since its original publication by McGraw-Hill almost 10 years ago,
this best-selling guide to the inner workings of Japanese strategic thinking
has become an acknowledged classic.
Kenichi Ohmae - a business strategist of international renown -
provides a Compelling account of the reasons why certain companies dominate the
global business arena. The book is packed with keen insights into their
business thinking processes and planning techniques, why they work, and how
companies can benefit from focusing on the three essential elements of any
strategic plan: company, and competition.
Replete with numerous illustrative case histories of strategic thinking in action. Ohmae’s classic work continues to inspire managers at all levels to new heights of bold, imaginative strategic thinking.
Selling Rights | Indian Sub-Continent Only |
Packing Weight | 0.25 kg |
ISBN | 9780070486430 |
Author | Kenichi Ohmae |
Publisher | Tata Mc-Graw Hill Publication |
Language | English |
Page count | 283 |
Book Format | Paper Back |